How a Global Lifestyle Media Giant Boosted Social Engagement by 25% with SUPER 8 Studio's AI

After successfully implementing an AI Agent, this global lifestyle media leader achieved a remarkable 200% increase in LINE click-through rates within just six months. Through SUPER 8 Studio's MessageHero AI Agent platform, the team created an AI health advisor capable of providing 365-day automated responses, transforming the brand from a passive content publisher into an active, intelligent partner.

The group's Chief Digital Officer stated: "Among many AI solutions, SUPER 8 Studio stands out with its fast deployment, no-code approach, customization, and efficient response capabilities. It's the most suitable AI service provider for Taiwanese businesses to implement, helping companies achieve real, visible results at a low cost in a short period of time."

Among many AI solutions, SUPER 8 Studio stands out with its fast deployment, no-code approach, customization, and efficient response capabilities

Why Implement AI Now? Media Challenges in the Information Overload Era

In an age of information overload, health and lifestyle content faces a crisis of trust. Consumers encounter thousands of messages daily but struggle to tell fact from fiction. No matter how good the brand content is, it often gets buried in algorithm feeds. For an international media group focused on lifestyle and health, this isn't just about declining traffic, it's about losing trust.

AI Isn't Just a Flashy Tool—It's the Key to Solving Real Media Industry Problems

To win back reader attention, the team realized content needed to become "dynamic." Beyond traditional push notifications, content must respond instantly, accompany users, and engage in real dialogue. This was the starting point of their partnership with SUPER 8 Studio: using AI to transform the content accumulated over many years into a trusted AI advisor available 365 days a year, bringing media back to the center of people’s lives.

Repositioning as an AI-First Company: From Content Provider to Life Companion

This media group's AI transformation began with a simple but important observation. Every day, thousands of readers ask questions in comments and social media DMs: "Is yogurt really healthier for breakfast?" "How long after exercise should I eat?" "Can stress make my skin worse?"

The questions seem simple, but no one could answer them in real-time. When brands can't respond, trust starts eroding from that moment of waiting.

Can AI Actually Add Warmth to Customer Relationships?

The team decided to use AI to strengthen relationships. They wanted to create an AI virtual health companion available year-round for instant interaction, responding to every reader's questions aligned with the brand’s tone.

The vision is innovative, yet challenging: How do you make AI both knowledgeable about health and conversational like a friend?

Among various AI solution providers, they chose to partner with SUPER 8 Studio. Thanks to MessageHero, SUPER 8 Studio’s AI Agent platform, they could launch quickly by integrating the brand’s existing content as AI Agents' training knowledge. Simply upload articles, FAQs, or URLs, AI Agents can then create instant responses while continuously learning and improving its communication.

After implementation, readers can immediately get accurate, warm answers within the LINE official account. With SUPER 8 Studio's help, the media's role changed: from a content publisher to a life companion."

Setting Up AI Personality: Making Technology Human

During AI implementation, the team quickly discovered that earning readers' trust requires more than just correct answers ; this AI needs to understand dialogue. Therefore, they worked with SUPER 8 Studio to design an  AI Agent from a personality-first approach, giving it a complete set of values and tone guidelines.

This AI virtual health companion doesn't just understand health knowledge, it knows how to communicate with warmth and authenticity. It doesn’t sound stiff or robotic; instead, it acts as a human-like advisor with empathy. 

Through this design, AI becomes an extension of brand trust and a carrier of brand warmth, making every response feel like a thoughtful conversation that reconnects people with content.

Real Customer Conversations on Global Lifestyle Media's LINE OA

How Does AI Become Part of Your Brand? The Power Behind SUPER 8 Studio's Technology

This successful AI transformation was built on SUPER 8 Studio's MessageHero AI Agent platform, which made complex AI deployment simple, manageable, and quick to launch.

For this media group, AI is no longer out of reach but a daily tool that editorial, marketing, and customer service departments can utilize directly. This is SUPER 8 Studio's biggest difference from other AI services: technical depth × ease of use.

Here are the four highlights that made this deployment one of the best AI implementation examples for Taiwanese businesses:

1. No-Code Fast Deployment

Content teams simply upload existing articles, FAQs, and website URLs, and the AI automatically builds the knowledge base.No coding required—average deployment time from content input to working AI responses is under two weeks. For companies, this means an AI project can be kicked off at a low cost, without depending on external engineering resources.

2. Multi-Module AI Understanding Engine (NLP + NLU)

MessageHero not only recognizes text, but also unerstands context and user intent. For example, when readers input "I've been staying up late and my skin looks terrible, what should I do?" AI not only identifies keywords such as "staying up late" and "skin" but also interprets the tone and context to provide advice about sleep routines, skincare, and nutrition. This makes responses more natural and warm, similar to talking with a real advisor.

After detailed discussions with the SUPER 8 Studio team, they decided to use AWS's Claude language model to ensure meeting high standards for large-scale language processing and complex logical operations.

3. Brand Voice Fine-Tuning and Continuous Learning

The system has built-in real-time correction. If AI responses aren't accurate, teams can manually correct and save new answers, and AI will automatically learn and keep improving. Brand-specific tones can be set, like "professional yet warm" or "strict but friendly," ensuring every response maintains brand consistency.

This design makes AI Agents different from traditional AI customer service—they become intelligent partners that grow with the brand.

4. Seamless LINE Official Account (OA) Integration

AI Agent can be easily deployed on LINE Official Accounts. Readers no need to download additional apps; instead, they can just get instant responses by typing questions. SUPER 8 Studio’s platform enables text, images, videos and URL push notifications, as well as marketing modules, converting interactions into potential revenue.

Thanks to SUPER 8 Studio, this media brand now treats LINE Official Account as a membership center, equipped with a powerful AI Agent, This AI transformation significantly improved content traffic and engagement in the LINE ecosystem.

After the AI Implementation: Now Readers Proactively Engage

In the past, media and brand communication was often one-way: teams created content, sent push notifications, then waited for clicks. However, after implementing SUPER 8 Studio's MessageHero, everything changed.

Now, readers aren't just passive message receivers but can directly engage in brand conversations.

Readers can ask daily health or lifestyle questions on LINE, like "How can I improve my sleep?" or "What should I eat after exercise?" AI immediately provides advice in natural language with extended reading articles or videos. This interaction gives readers real-time engagement and a sense of companionship, making brand content "come alive" again.

Concrete Results: Within Six Months, AI Revitalized Content

Less than six months after implementing SUPER 8 Studio, this global media group saw significant traffic growth.

 LINE click-Through Rate Doubled: AI implementation proved content successfully transformed from "being read" to "being trusted."

"Before implementation, our content delivery mainly relied on social media and search engine traffic, with short user time spent. After implementation, the AI health companion successfully made our brand content visible again through personalized responses and real-time interaction."
— Global Leading Lifestyle Media Group

With SUPER 8 Studio's help, the media's role changed: from a content publisher to a life companion."

Extended Benefits of AI Agent Implementation

These results represent more than just visible traffic increases—they represent rebuilt brand-user relationships. Readers started asking questions actively and interacting frequently, with the help of AI.

Even more importantly, this entire system was deployed at less than half the cost of traditional projects, without massive engineering infrastructure or high-tech maintenance needs.

SUPER 8 Studio proved in the most practical way that AI isn't just a concept but a growth engine that can create visible and measurable results within six months.

Evolution from Media Brand to Intelligent Ecosystem

As AI operations stabilized, the media group gradually discovered that AI is more than just an efficiency tool. It is an engine driving entire content ecosystem evolution. Tasks that previously needed extensive manual maintenance, including content updates, audience segmentation, and campaign traffic, can now be automated through AI. Editorial teams can focus on curation, creativity, and strategy.

Key Strategic Achievements:

• User Behavior Development: Readers now habitually turn to AI Advisor for help

• Doubled Traffic Efficiency: LINE became the hub for content remarketing and interaction

• Extended Business Value: Integration of article menus, AI Q&A, and interactive campaigns created entirely new brand spaces

25% increase in social engagement rates; readers increasingly rely on AI for advice

Insights for Brands, Content Creators, and Media: AI as the New Starting Point for Brand Trust

This successful AI implementation case proves that AI is a competitive advantage companies can activate now.

SUPER 8 Studio offers fast deployment, continuous learning, and measurable AI solutions, enabling this media group to achieve doubled interaction growth within just six months. Moreover, it gives companies back control of customer interactions. Ultimately, SUPER 8 Studio's success comes from a design philosophy where AI has both "soul and function."

As more and more global brands launch AI transformation projects through SUPER 8 Studio, now is the best time for Taiwanese businesses to take action